The morning of the shoot I woke up at 4am and loaded up my car in the rain. 7 vehicles caravanned from the hotel parking lot, up the foggy, curvy mountain road and through the mud to a sparsely wooded area overlooking Boulder. By the time we arrived, the clouds lifted and the sun rose slowly adding a soft pink glow to the sky. It was a glorious morning!

I am extremely grateful for the opportunity to work with awesome folks showing off the new Wrangler line.

Here’s a few snaps that made the cut. All photos below by the talented Yve Assad.